Should one go about marketing and promoting one's Kindle books differently to the way one markets and promotes print books? I'm asking because my sister and I are going to be publishing our first Kindle book, and I want to learn from those of you who are more experienced with Kindle publishing. Any advice and insight is welcome!
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Permalink Reply by Aya Katz on May 22, 2012 at 12:05pm Many times the same book comes out in both a Kindle and a non-Kindle edition. On Amazon, for instance, the Kindle version of a title and the paperback or other print edition are featured on the same page. So for the most part I usually promote the different versions of the same book in the same way, adding "this book is also available on Kindle."
Permalink Reply by Haseena Patel on May 23, 2012 at 5:03pm Thanks for your input, Aya.
Permalink Reply by Tellulah Darling on May 24, 2012 at 1:10pm Out of curiousity, on your copyright page, do you specific on the Kindle version that it was first published in paperback (even if they came out at the same time?)
Permalink Reply by jeff herman on May 24, 2012 at 10:55am If it's self-published and only available via Kindle, then I assume you follow the same marketing protocols but let people know they need to own a Kindle to buy and and read it, which of course means you have substantially limited the pool of buyers down to the fraction who own Kindles.
Permalink Reply by Aya Katz on May 24, 2012 at 11:39am Actually, people who don't own a Kindle can also download the book using some free software that Kindle or Amazon makes available. They can then read it on their computer.
If you only publish on Kindle and not in any other format, you are, of course, limiting your market to those people who are willing to read a book in electronic form.
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