Replies to This Discussion

Permalink Reply by Elizabeth Lawless on October 16, 2012 at 9:40am

Any author today who is not converting their books to Audio is missing a huge revenue stream ... today young and old are listening to audio books through their ipods and other devices when they drive, while they workout, while they run, while they do housework, while they garden, on planes, in the airport while waiting on planes ... these devices are not just for music.  More and more professionals and busy business people are getting their training through audio books so if you have non-fiction works that educate and inform listeners you can build a loyal following.

Permalink Reply by Haseena Patel on October 30, 2012 at 3:46pm

Elizabeth, that's definitely a valid point regarding non-fiction books - there are some Hay House books that I prefer to have in audio format for the simple reason that the author's voice adds a new dimension to the book - the interpretation of the words is not left to the reader, but is given by the author's tone and inflections.  Hearing the author's voice inspires and educates me far more than a traditional book could.  And then, there's the multi-tasking factor that is only possible with audio books, as you mentioned.